If you are working with WordPress for a while, you know the MonsterInsights WordPress plugin. It is one of the popular WordPress plugins which will integrate the Google Analytics service with our blog without writing/ editing a single line of code. And due to that, the plugin is loved by millions of folks around the world.
The plugin offers so many premium features like forms tracking, WooCommerce tracking, ads tracking, etc. And in this post, we are going to show you a new feature of them.
This post is about MonsterInsights and author tracking.
MonsterInsights and Author Tracking
MonsterInsights is a freemium WordPress plugin. There’s a premium version available with advanced features and integrations and a free version with only limited features.
The free version plugin can be downloaded from the WordPress plugins repository. You could see that MonsterInsights Lite plugin got more than 2 million active installs.
Sadly, most features are not available in the free version plugin. And you might want to consider upgrading your plan to a premium one for those features.
The author tracking feature is also only coming with the premium version of the plugin. Not with the lite version.
While you are running a multi-author blog, you might want to consider tracking the authors’ performance and doing appropriate optimizations, giving suggestions for them.
With MonsterInsights, this is possible.
How To Enable It?
Now, let’s see how we can enable the author’s racking feature on your blog.
First of all, install and activate the premium version of MonsterInsights on your blog. You can log in to your MonsterInsights account, and find the plugin files from there.
A valid license key is required for receiving support, updates, and access to their premium add-ons. You could find it from your account dashboard.
Verify your license key from the MonsterInsights settings. After verifying the license key, you will get access to their premium add-ons. Go to the addons section, find the Dimensions addon. You need to install and activate it on your blog.
After that, go to the tracking section. You could see the custom dimensions configuration there.
From the dropdown, choose the author type. There’s an option available for adding a custom dimension ID. You can skip that step. Save the changes.
The next thing we need to do is, set up author tracking in the Google Analytics property. Log in to your Google Analytics account and go to the analytics property.
After opening the Google Analytics property, go to the admin section. Under the custom definitions, you could see the custom dimension configuration.
Select that option.
Create a new custom dimension.
A new form will be opened. You will need to add the Author in the name field. You don’t want to change any other settings from the screen. Once you have done that, save the changes. The custom dimension will get added to your account.
Plus, you will see a custom index number for your dimension.
As you can see in the above image, we have got two as the index number for our Author dimension. Copy the index number from there, get back to the MonsterInsights settings, paste the ID in your author dimension.
Save the changes again.
Now, we have successfully added tracking for authors in the blog. Next, let’s check the analytics account, find the report. In your Google Analytics dashboard, go to the customization section, custom reports.
Go to the dimension drilldown settings. Select the author.
The page will now show you a complete report of traffic, according to your blog authors.
You can see the author’s name, page views, bounce rate, etc. on that page.
This is how MonsterInsights and author tracking works. This way, you can easily track the performance of every author who is working on your blog.
Get MonsterInsights Premium
You can get the MonsterInsights premium version from below.
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